Public Health England has launched a major new adult health campaign to seize the opportunity for a national reset moment.
COVID-19 has affected the whole country; for almost everyone, life has had to fundamentally change. But it has also prompted many people to reflect and think more seriously about their health.
The Better Health campaign will kick off by supporting individuals on their weight loss journey. For the first week, the campaign will highlight the links between weight and COVID-19. The campaign will then move onto the motivate phase in week 2, supporting physical activity and nutrition messages.
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